Website Conversion, Tip #11 of #20, Use a Strong Headline
Web Conversion, Tip #11 Use a Strong Headline, Ronald Couming discussing the value of, and need to, Use a Strong Headline, as tip #11 of this 20 part series, 20 Tips To Increase Your Website’s Conversion Rate
Tip # 11. Use a Strong Headline
Your headline will be the first thing your visitors see, and it’s going to form their first impressions. Writing a good headline is an art, and warrants a full guide of its own, but there are some basic best practices you’ll need to adhere to from the start. Make sure you’re writing as concise as possible; visitors usually stop reading after only a few words, so make those words count. You’ll want to explain what you’re offering in a way that’s both appealing and compelling—it’s just as important to draw users in as it is to inform them. Don’t neglect either side of this equation.
Please click the links below to access all 20 videos in this series, and contact me if you need any assistance
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Tip # 1. Understand the Four Elements of Any Action
Tip # 2. Use More Calls-To-Action
Tip # 3. Segment Your Landing Pages
Tip # 4. Pre-Sell Your Prospects with Compelling Content
Tip # 5. Optimize for Mobile
Tip # 6. Make It Easy to Convert
Tip # 7. Eliminate Distractions
Tip # 8. Reduce the Options You Offer
Tip # 9. Limit the Information You Request
Tip # 10. Use Both Required and Optional Fields
Tip # 11. Use a Strong Headline
Tip # 12. Make Your Content Match Users’ Expectations
Tip # 13. Be Straightforward in Your Descriptions
Tip # 14. Make Your Unique Value Proposition (UVP) Clear
Tip # 15. Use More Action-Based Language
Tip # 16. Get Rid of Jargon and Buzzwords
Tip # 17. Experiment with Your Content Length
Tip # 18. Keep Your Language Simplistic and Easy to Follow
Tip # 19. Focus on the Benefits
Tip # 20. Get Your Customers Excited
Thank you Jayson DeMers for the article that was used, in part, as a reference.