LinkedIn Profile, Tip #4 of #17, Turn Your Summary into Your Story
LinkedIn Profile, Tip #4 Turn Your Summary into Your Story, Ronald Couming discussing the value of, and need to, Turn Your Summary into Your Story, as tip #4 of this 17 part series, 17 Steps to a Better LinkedIn Profile
Tip # 4. Turn Your Summary into Your Story
The first thing to say about your LinkedIn summary is – make sure you have one! It’s amazing how many people still leave this field blank when creating their LinkedIn profile. Your summary is your chance to tell your own story – so don’t just use it to list your skills or the job titles you’ve had. Try to bring to life why those skills matter – and the difference they can make to the people you work with. Don’t be afraid to invest some time, try a few drafts, and run your summary past people you know. This is your most personal piece of content marketing – and it’s worth the effort.
Please click the links below to access all 17 videos in this series, and contact me if you need any assistance
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Ronald E Couming, is an Internet Marketing Expert, and the Founder and CEO of RCS Technology Solutions He is an internationally recognized speaker, accomplished author, Radio Show host, and successful entrepreneur. Ronald‘s passion is helping business owners to ” Have even greater success, ” by creating scalable and sustainable business models, beyond anything they could ever imagine.
He is, and has been, an “Ask the Expert” (for Internet Marketing) at America’s largest trade show for entrepreneurs and small businesses, reaching 14 major US cities and nearly 100,000’s entrepreneurs.
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Ronald has taught and helped businesses all across the country on how to achieve even greater success with proven Internet marketing strategies, coupled with analytic metrics.
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Tip # 1 Choose the Right Profile Picture for LinkedIn
Tip # 2 Add a Background Photo
Tip # 3 Make Your Headline More Than Just a Job Title
Tip # 4 Turn Your Summary into Your Story
Tip # 5 Declare War on Buzzwords
Tip # 6 Grow Your Network
Tip # 7 List All of Your Relevant Skills
Tip # 8 Spread the Endorsement Love
Tip # 9 Manage Your Endorsements More Proactively
Tip # 10 Request Recommendations
Tip # 11 Share Media and Marketing Collateral
Tip # 12 Get Credit for Your Thought-Leadership with Publications
Tip # 13 Share Relevant Content from Your LinkedIn Feed
Tip # 14 Add Comments
Tip # 15 Follow Relevant Influencers for Your Industry
Tip # 16 Become an Employee Advocate
Tip # 17 Publish Long-Form Content and Use It to Start Conversations
Thank you, Jane Fleming, for the article that was used, in part, as a reference.